Sponsored Sidebar

Descripción

Sponsored Sidebar Category – Best ROI & Highest Engagement

The Smart Advertiser’s Choice

This isn’t just a banner – it’s a custom branded experience. The Sponsored Sidebar Category delivers the highest click-through rate (3.2%) of all our advertising formats while maintaining complete exclusivity and premium positioning on search results pages.

Why This Format Outperforms

Best Engagement Rate – 3.2% average CTR vs 2.8% (header) and 2.5% (footer). Users interact with custom cards at 28% higher rates than standard banner ads.

Custom Branded Design – Unlike static banners, you get a fully customized card featuring your logo, brand colors, compelling description, and strong call-to-action. It looks native, not like an ad.

Strategic Positioning – Appears on search results pages (not just homepage), meaning users see your brand multiple times per session as they search. Maximum repeated exposure.

Context Without Tracking – Positioned in sidebar during searches, providing contextual relevance without tracking queries or violating user privacy. Best of both worlds.

Performance Metrics

– 800K+ impressions per month
– 3.2% average CTR (highest of all formats)
– 50% USA traffic – premium market
– 30K+ daily active users
– Real-time Matomo analytics access
– Average 3-5 views per user session (repeated exposure)

What Makes This Unique

Custom Design Included – We work with you to create a branded card that matches your company identity. Includes logo placement, custom copy, brand colors, and optimized CTA button. (€500 value included)

Native-Style Format – Doesn’t look like a traditional ad. The card format blends naturally with TuBusca’s interface while standing out through quality design.

Guaranteed Category Exclusivity – You own the entire sidebar category for 30 days. No competitor brands. No category rotation. Just your message.

Maximum Dwell Time – Card format with descriptive text keeps users engaged 3x longer than banner ads, increasing brand recall and consideration.

Prime Real Estate – Sidebar position on results pages means users actively searching see your brand exactly when they’re in «research mode» – the perfect moment for consideration.

Technical Specifications

– Format: 300×250 pixels custom card
– Location: Right sidebar on search results pages
– Includes: Logo (60x60px), Brand name, Description (up to 100 chars), CTA button, «Sponsored» disclosure
– File Types: PNG logo + brand guidelines
– Duration: 30-day exclusive category placement
– Custom Design: Included (we design the card for you)
– Revisions: 2 design revisions included

Perfect For:

– VPN Services seeking high engagement
– Secure Email Providers building trust
– Password Managers with clear value propositions
– Cybersecurity Solutions targeting tech-savvy users
– Privacy Browsers differentiating from competition
– B2B Security Tools reaching decision-makers
– Any brand wanting maximum ROI per impression

What You Get

✓ 30-day exclusive sidebar category placement
✓ 800K+ guaranteed impressions
✓ Custom branded card design (€500 value)
✓ Real-time Matomo analytics dashboard access
✓ 2 design revisions included
✓ 2 creative changes during campaign (if needed)
✓ Priority email support
✓ Detailed performance report with insights
✓ No setup fees

Limited Availability

Only ONE advertiser per month can occupy this category. Once booked, this sidebar position is exclusively yours – no competitor brands will appear.

Investment: €3,500/month

Compare the ROI:
– Google Ads: €5-50 per click with 0.5% CTR = 5,000 clicks costs €25,000-250,000
– Facebook Ads: €3-8 CPM with 1% CTR = 8,000 clicks costs €24,000
– TuBusca Sidebar: €4.38 CPM with 3.2% CTR = 25,600 clicks costs €3,500

Real ROI Calculation:
800K impressions × 3.2% CTR = 25,600 clicks
€3,500 ÷ 25,600 clicks = €0.14 cost per click

That’s 35x-350x more cost-effective than Google Ads!

How It Works

1. Purchase and select your month
2. Submit your logo and brand guidelines
3. We design your custom card (2 revisions included)
4. You approve the final design
5. Card goes live on the 1st of your month
6. Track real-time performance via Matomo
7. Receive detailed report with insights at campaign end

Design Process

We handle everything:
– Professional card design matching your brand
– Optimized copy for maximum engagement
– A/B tested CTA button placement
– Mobile-responsive design
– Brand guideline compliance

You provide:
– Logo (vector or high-res PNG)
– Brand colors (hex codes)
– Key message or value proposition
– Preferred CTA text

Why Brands Choose Sidebar Over Banners

✓ 28% higher CTR than standard banners
✓ Custom branding builds trust faster
✓ Card format = more engagement time
✓ Appears on results pages (not just homepage)
✓ Users see it multiple times per session
✓ Native-style format feels less «ad-like»
✓ Includes design service (no extra cost)

Satisfaction Guaranteed

If your sidebar card doesn’t meet the guaranteed impression count, we’ll extend your campaign at no additional cost.

If your CTR falls below 2.5%, we’ll redesign your card for free and extend 7 days.

Success Stories

«We tested header banner first, then switched to sidebar. CTR increased 40% and conversions doubled. The custom design makes all the difference.» – VPN Provider (name withheld)

Pro Tips

– Test 2-3 CTA variations using your included creative changes
– Clear value proposition in description (focus on benefits, not features)
– Book consecutive months for brand recognition compounding effect
– Use Matomo data to optimize your landing page based on TuBusca traffic behavior

Questions? Email us at info@tubusca.com – We respond within 24 hours.

Ready for the highest-performing format? Select your month above and let’s design your custom card.